One often-overlooked part of the translation process, from a client standpoint, is the stage in which the translator asks questions and requests feedback from the client. This stage of the process is called the “question and feedback cycle” and it’s more important than you think.
Do you have an upcoming meeting or presentation with a foreign language audience involved? If so, interpreters are a key part of your planning process, since the interpreter will be the voice of your organization. Start your event planning early to make sure your upcoming event, with interpretation, is a seamless experience for you and your diverse attendees.
For the success of any business project, a well-planned strategy is key. If your company is looking for ways to expand its marketing, sales and communication efforts to a wider language audience, you’ll need a solid, proactive language strategy to make it happen.